Sales & Marketing Manager (Grand Rapids, MI)

Classification:     Exempt | Salary | Full-time

Location:    Pro Star Aviation GRR (Grand Rapids, MI)

Reports To:    VP – Pro Star Aircraft Sales

Department:    Sales & Marketing

Summary/Objective:

Pro Star Aviation is a factory authorized sales and service center for the Swiss built Pilatus PC-12 and PC-24 business aircraft. Our dealership covers 10 states across the Northeast, and we are looking for a Sales & Marketing Manager to assist with growth and expansion. The position is full time and based out of our Grand Rapids, MI facility. This position offers potential to grow within the company.

Essential Functions:

  • Co-ordinate and assist with the development and implementation of digital as well as physical marketing campaigns.
  • Track sales and leads data, maintain databases, populate data into CRM system, and prepare reports.
  • Prepare marketing and advertising objectives.
  • Prepare marketing reports by collecting, analyzing, and summarizing sales data.
  • Support sales staff by providing sales data, market trends and industry forecasts.
  • Research competitive products by identifying and evaluating product characteristics, market share and pricing; maintain research databases.
  • Assist with trade shows and event planning by identifying, assembling, and coordinating requirements; establishing contacts; developing schedules and assignments; coordinating mailing lists.
  • Accomplishes organization goals by accepting ownership for accomplishing new and different tasks; exploring opportunities to add value to the company and thus the overall success of the organization.
  • Some travel to aviation industry tradeshows and events.
  • Deal with customers in a cordial, respectful, and professional manner.
  • Perform other job-related duties as assigned.

Required Education and Experience:

  • High School diploma or general education degree required.
  • Good communication skills, both verbal and written required.
  • Excellent organizational skills and attention to detail.
  • Direct Marketing, Marketing Research, Coordination, CRM knowledge including dashboard generation.
  • Flexibility, as needed, to accommodate external and internal customer and employer needs.
  • Ability to independently problem solve.
  • Proficiency with Microsoft Office, Adobe, CRM, and Google products.

Preferred Education and Experience:

  • Aviation industry experience or a strong desire and willingness to learn this sector.
  • Bachelor’s degree in marketing or business-related degree and/or a proven experience working within a similar role.
  • Pilots license a plus.

Supervisory Responsibility:
None.

Work Environment:

Works in a clean office space, free of noise, dust, and humidity.

Physical Demands:
While performing the duties of this job, the employee is regularly required to use hands and fingers to handle, feel, or operate objects, tools or controls, and reach with hands and arms. The employee is frequently required to stand, talk and hear.  Occasional lifting of light items required.  No specific vision requirements.

Objects weighing 70 pounds or more must be accompanied by a second individual to avoid injury.

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions

Travel:
Limited (<5%)

This job description is not intended to be and should not be construed as an all-inclusive list of all the responsibilities, skills or working conditions associated with this position. While it is intended to accurately reflect the position activities and requirements, Pro Star reserves the right to modify, add or remove duties and assign other duties as necessary.
External and internal applicants, as well as position incumbents who become disabled as defined under the Americans with Disabilities Act (ADA), must be able to perform the essential job functions (as listed here) either unaided or with the assistance of a reasonable accommodation to be determined by management on a case-by-case basis.

News

Pro Star Aviation Completes Tenth Starlink Installation

Pro Star Aviation Completes Tenth Starlink Installation

August 8, 2024

Pro Star Aviation, an innovative aerospace modification center, is pleased to announce the completion of its tenth Starlink installation. They have completed installations on the following aircraft. Bombardier Global Express XRS, Global Express 6000, Gulfstream G5, G450 and G550 models.

Pro Star Aviation Breaks Ground on State-of-the-Art Facility

Pro Star Aviation Breaks Ground on State-of-the-Art Facility

May 2, 2024

Pro Star Aviation, an innovative aerospace modification center, is pleased to announce it broke ground on a new $12.4 million, 37,000 square-foot hangar and office facility at the Grand Rapids Gerald R. Ford International Airport.

Pro Star Aviation Announces Agreement with Starlink as One of Their First

Pro Star Aviation Announces Agreement with Starlink as One of Their First

February 15, 2024

Pro Star Aviation, an innovative aerospace modification center, is pleased to announce it has signed an agreement with SpaceX’s Starlink as an Authorized Dealer for Business Aviation, which will enable Pro Star to sell and install Starlink’s new advanced aircraft connectivity platform.

Blog

Nickels Holding Up a Dollar

October 16, 2024

“Nickels holding up a dollar,” is a quote attributed to the late Roy Garber, star of the reality show “Shipping Wars”. The meaning of this quote stems from the idea that, in some instances, particularly relating to business, small components can prevent the function or completion of a much larger undertaking.

Expanding Horizons

September 24, 2024

For the past 15 years, Pro Star has been proud to be the Authorized Pilatus Sales and Service Center for the Northeast U.S. region. As such, we have an obligation to provide maintenance within our assigned territory, including our Westernmost state: Michigan. Up until recently, we satisfied our Michigan-based clientele through a satellite repair station alliance with Signature TECHNICAir. Over the years, they have provided satellite aircraft maintenance support, maintaining our commitment to provide support throughout our entire territory. As Pro Star Aviation and our Pilatus clientele have grown significantly over our tenure as the Northeast Sales and Service Center, we have decided to expand. Not only will we be enlarging our main facility in Manchester, we are building a new modern facility in Grand Rapids, MI, which will focus on Pilatus aircraft maintenance in our Westernmost state.

Standing By

August 28, 2024

Last month, I took a look at the progress Starlink has made over the past 6 months and the excitement its connectivity has generated in business aviation. As an MRO, we have been booked solid with upgrading connectivity solutions and maintenance for aircraft owners. Pro Star is not alone in this, in fact, many MROs are busy with connectivity installations, cabin management upgrades, and operational upgrades.

Starlink Update: 6 Months In..

July 23, 2024

In the beginning of 2024, Starlink was in its infancy in the Aviation world. Experts in the business aviation industry had many concerns about how the Starlink system would work in this niche market. Now, just over six months later, several aircraft maintenance companies have had the opportunity to begin to install Starlink into business jets. At Pro Star, we have been able to complete nearly 10 installations since the beginning of the year. In total, there are now over one hundred business jets in the field with Starlink. The early reviews are in, so to speak. The results, across the board, are even better than expected. Some would say they have surpassed the expectations set by the industry after seeing their impressive demonstration at the 2023 NBAA BACE.

“A ‘New Normal’ Calls for A New Service”

April 29, 2024

At the height of COVID-19, business aviation experienced a boom. Interest was higher than it had been in several years, maybe ever. People still wanted to fly, but now, they wanted to fly privately. With a huge pool of new buyers and a limited number of new aircraft being manufactured, the demand, and therefore price, of these aircraft skyrocketed. Now, according to a recent AINsight article, the prices of pre-owned business planes have stabilized.

The ‘One-Stop’ Shop

March 19, 2024

Right now, in business aviation, what everybody wants for their aircraft is a ‘one-stop’ shop. On its surface, the idea of the one-stop shop is quite appealing. It’s biggest draw for aircraft owners is the luxury of leaving your airplane in one location to have all the necessary work done in the available downtime window. While price is certainly a determining factor, downtime truly is the number one consideration in business aviation. The idea of leaving the aircraft at a single location to complete the work only sweetens the pot. Oftentimes, the work includes (but is not limited to): maintenance, records research, specialized inspections, avionics upgrades, in-flight connectivity installations, interior refurbishment, paint, aircraft detailing and cleaning.